Why Creativity Soared During Lockdown

It goes without saying that during the coronavirus lockdown, we all fell victim to boredom; whether you’ve been endlessly scrolling through social media or gorging on food until you burst. That being said, something interesting started to happen as we spent more and more time inside. As the lockdown continued, we began to get creative online and joined some of the most productive online trends.

24th August 2020
Why Creativity Soared During Lockdown
Written by Charlie Eve

It goes without saying that during the coronavirus lockdown, we all fell victim to boredom; whether you’ve been endlessly scrolling through social media or gorging on food until you burst. That being said, something interesting started to happen as we spent more and more time inside. As the lockdown continued, creativity began to soar online and we joined some of the most productive online trends. 


Thank You NHS

In the UK, it began with the ‘Thank you NHS’ videos. These videos were all over our news feeds. We began to mutter the words in our sleep and stand at the front door at 8pm sharp, ready to start the weekly applause. Then the challenges started appearing – ones such as the “toilet roll keepy up challenge”. This challenge saw footballers and non-footballers alike attempting to keep a toilet roll up, to show their support for the NHS, as well as mocking the mass toilet roll hoarding, which gripped the country at the start of lockdown.  

And it didn’t stop there. We saw this challenge and decided to take it one step further by creating montages of those in the videos. One person kicked their toilet roll out of frame, ‘pushing’ it into someone else’s video, simulating that the toilet roll had been passed on. This created a nationwide bond. We didn’t just show our support for each other. We also shared our creativity, challenging each other to join in and out do one another.

Balcony Concerts

In Italy, residents started the global trend of singing in unison from balconies and windows almost every evening. Musicians joined in to entertain neighbours which then led to full DJ decks kitted with smoke machines and lights. Germany followed suit, where techno music echoed through the streets. Manchester joined in in their usual fashion; showcasing Oasis tunes from high rise apartment blocks.

When Boredom Is Present, The Mind Wanders

The most interesting part of this surge of creativity was that, people who wouldn’t usually have the opportunity to get creative, now had the chance to. This resulted in some of us discovering hidden talents or taking up new hobbies; and now coming out of lockdown quite successful because of it. A blog written by Jamie Ducharme at TIME outlined a study that found bored people were more creative than artists after they had completed a ‘boredom-inducing task’; such as sorting beans in a bowl. 

I’m sure this will resonate with many of you. It’s easy to fall into the repetition of going on walks, regular zoom quizzes, and committing to endless Joe Wicks YouTube workouts. But whether you found creativity or not during lockdown, there’s still time while the world attempts to crawl back to normality. Pick up a pen, paintbrush, camera or whatever catches your eye and see how creative you can be during these strange times.

How We Can Help

Following the release of the Phavour app on August 28th, you will be able to discover a wide range of freelance opportunities from the safety of your own home; something that is very valuable during the current climate. After setting up your profile, you will instantly be matched with Phavour posters. Our unique matching algorithm takes your chosen tag set, number of Phavour points, and amount of Phavours completed into account.  

If you would like to find out more, or have any queries, comments, or concerns; we would love to hear from you. Simply head over to the Phavour website to get in contact with the Phavour team.